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Voice of Customer Analysis

A Conversation with ForeSee Results’ Eric Feinberg I figured I would get into some trouble with my post on Voice of the Customer. I am still researching and updating my “technology stack” of web...

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Segment or Die: The Semantics of Segments

Part 2: A Survival Guide In general segments arise in analysis to answer the next question. If I have a measure of the total number of visitors to a site, the next question might be “Who of those...

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